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The Strategy Compass: Timeless Strategic Direction for all Businesses.
You are very welcome to the web site supporting the book:
The Strategy Compass: Timeless Strategic Direction for all Businesses. This is a book which cuts through a lot of the academic debate and presents business strategy as it should be presented – a wonderfully simple and clear subject for making every business more and more profitable.
This web site supports the book by providing visitors with additional material – for example The Bearings Series (very short articles on business strategy), Excel computer programs, case studies and web links. This supporting material will help propel readers into the wonderful world of business strategy.
Target audience for the book and for the site
The book and this site are principally for:
- All undergraduate and post-graduate students of business: especially MBAs
- Senior managers in firms, especially large ones, who need to know about strategic management.
- Lecturers who teach strategic management.
- Consultants who practice strategic management.
For more just go the relevant section of the web site.
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